🌍 Sustainability / Our Promise
Protecting Their World Starts at Home 🌍🏡
Every day, millions of plastic toys are produced to be played with briefly, break easily, and be thrown away.
They end up in oceans, rivers, landfills — and eventually inside the bodies of wildlife and our children.
We know this feels uncomfortable to think about.
It should.
Because the world our children will inherit is shaped by the choices we make today.
The Truth About Plastic Toys
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They leak toxins as they break down
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They pollute oceans and rivers
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They harm wildlife who mistake them for food
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They become microplastics absorbed into the food chain
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They take hundreds of years to disappear
So the toy that entertained for 4 weeks
can harm a living creature for centuries.
We believe childhood should never cost the future of another living thing.
There Is Another Way
We use:
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Responsibly sourced, solid wood
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Natural, child-safe finishes
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Timeless shapes designed for open-ended play
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Heirloom construction intended to last years, not minutes
Our toys don’t end up in the sea.
They end up in memory boxes, passed down to brothers, sisters, cousins — children yet to come.
This is how we break the cycle of waste.
Giving Back to the World They Grow Up In
We donate 5% of every purchase to organisations removing plastic from oceans and protecting wildlife habitats.
Because every child deserves to live in a world full of:
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Birds calling from the treetops
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Sea life swimming freely
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Clean rivers
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Wild forests
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Hope
When you choose wooden play, you choose life.
Your Choice Matters
We are not here to shame parents.
We are here to remind them:
You have power.
Your choices shape the world.
Your child is watching.
When you choose a toy that is safe for your child,
you also choose a toy that is safe for the earth.
That is what love looks like in action.
